Your Web writing plan - focus on one thing at a time

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Your Web writing plan - focus on one thing at a time

Tuesday, April 3rd, 2007    Subscribe To Our Feed

At least once a day, I get an email message which asks: “Which of your writing products should I choose? I’d like to do copywriting and blogging, and writing for the Web, and -”

The first time I received one of these messages I was so surprised I almost choked - the hazards of eating your lunch while reading email - but I’ve become used to them, so that I’m no longer shocked. I’ve realized that new writers are new. :-)
The fact is, you CAN’T write in every area, until you’ve mastered each area - and you master each area one at a time.

Start with ONE form of writing, and succeed at that, FIRST

Focus is vital. You can’t learn copywriting, blogging, and writing for the Web, all at the same time. I’ve been writing for 30 years, and by now I’m quite competent at many forms of writing - fiction, nonfiction, copy, Web content, nonfiction business books, technical journalism… and on, and on. However, I’ve spent 30 years writing, so since I’ve spent from eight to 12 hours writing every day, usually seven days a week, it’s inevitable that all that writing would pay off.

Pick one area, that looks as if it might be interesting, and start with that. Each word you write will help you to become competent in that area. And once you’re competent in an area, you can branch out into other areas.

I started out writing romance novels, and moved into copywriting and writing for magazines. Then I wrote business books and did computer journalism - which I still do. I haven’t done a time line of what I did when, but I know it took me a couple of years to sell a series of romance novels - actually only eight months once I became determined.

I started writing copy because I needed to do PR for a business, and other business owners asked me to write copy for them.

I started to teach writing because I was invited to do a course at a community college… etc.

The point here is - pick an area, focus on that. I’ve said elsewhere that your writing will tell you where it wants to go, and that’s true. So choose, and then FOCUS, and write.

[tags]writing, Web writing, copywriting, blogging, blogger, pro blogger[/tags]

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