How much should you charge to blog?
November 30th, 2007 Subscribe To Our Feed
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I’ve had questions this week about how much Web writers should charge to blog, so Web writers seem to be having challenges with this.
Here are some ideas on how to approach setting your blogging rates.
Will this project help me to make my monthly income goal?
My one-size-fits-all “how do do I charge?” rule, which trumps every other consideration is: will this commission help me to make my monthly income goal? If the project won’t, then it’s a non-starter for me.
So how do you assess what fee to charge, by looking at a blog, or when reading a project description?
Here are some criteria:
* Is this a specialist topic? A real estate blog, a financial services blog and a diabetes blog are all specialist areas. If you have the experience to write such a blog, you can charge more;
* How much would a print magazine pay? Let’s say that you’re considering a home decorating blog. I’m not au fait with print magazine rates in this area, but let’s say that a magazine would pay $900 for 1500 words.
On a blog, 1500 words would be approximately five blog posts at 300 words each. So, rounding things up, ($900 becomes $1000), you could charge $200 per blog post.
$200 per blog posts assumes that you’ll do some research. If the blog posts are written off the top of your head with no additional research, you could charge $100 per blog post.
* How easy/ hard will this blog be to write? This is a vital consideration. When I first started blogging, I took a couple of gigs at great rates. Unfortunately I had zero interests in the topics (mortgages and stocks) at that time.
Those gigs, although they paid well, poisoned my life. They turned writing into sheer drudgery. Finally I had the good sense to give them up.
So there you go - criteria you can use to set your blogging rates. Check out my Blogging For Dollars manual to learn more about how you can make money blogging.
[tags]blogs, blogging, fees, charges, Web writing, how to blog, make money bloggingtags]
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Web writing: blogging for money - choosing blogging niches
August 12th, 2007 Subscribe To Our Feed
Over on my Blogging For Dollars Blog (the blog for readers of my Blogging For Dollars ebook), I’ve just posted about bloggers’ monthly incomes from blogging.
As the post “Money blogging: how much do bloggers make?” shows, you can make reasonable money blogging, even when you’re just starting out. However, this assumes that you develop your own blogs, and your own ways of monetizing them.
Unfortunately, many Web writers hesitate to do this; they focus on getting hired by others to blog. If you’re a new writer, there’s nothing wrong with this. If you’re in your first five years of writing, you need all the writing experience you can get, so being commissioned gives you that experience.
As soon as possible however, you should begin developing your own money-making blogs.
Choosing a money making niche for a blog
I wish I could give you a straight formula which will help you to choose a niche for a high-income blog. If I could, I’d probably keep it to myself. 
As with everything else in writing however, you can rely on the numbers to tell you what a money making niche is. Start a blog, and see whether it makes money for you. Or better yet, start several blogs.
All the pro bloggers I know own several (many) blogs. One maniac owns a hundred blogs and counting. Of course, he’s not blogging himself on these blogs, he’s hiring other writers to do it, and even after he pays the writers, he’s doing very well indeed.
So get started. Create a blog. Then create another one. See what the numbers tell you. You’ll often be fooled: a niche which looks as if it should make money turns out to be a dud; another niche which looked hopeless turns out to be an income tree.
Experiment. The potential of making a high income is there, so if you want to blog, remember that you need to create your own blog(s), rather than just blogging for others. You’ll find a niche which turns into a gold mine - just experiment, and let the numbers tell you.
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If you’re a one-person Web writing business, take your blog seriously
May 17th, 2007 Subscribe To Our Feed
If you’re a full-time Web writer, your blog can generate all the writing projects you can handle.
As Chris Garrett says in “Indirect Profits, Business and Corporate Blogs”:
As you can see, this blog does not show any advertising at all and yet I earn a living. All my income is 100% dependent on blogging. Since 2005 I left my cushy marketing agency post and have blogged full-time. Without continued blogging none of my consulting, coaching, training or writing clients would even know of me let alone hire me.
Every cheque that comes my way I credit to blogging, that’s why I can guarantee you it works!
Of course, in addition to attracting Web writing projects via your blog, you can also become a pro blogger - that is, you can blog for others. Corporations with lots of money to spend are looking for professional bloggers, and they pay very well. Get started pro blogging with my ebook “Blogging For Dollars: How to become a career blogger — in your PJs, if you want”.
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